I was asked to redesign the Forum Gallery guide format. In the past, the museum found that people were not taking the guides (even though they were free). A die-cut holder with an accordion-folded insert gives the new guide a perceived value. A consistency in size and typography allows one to build their own Forum library from the four exhibitions held each year. 4.5" x 8.5" holder with a 24" x 8.375" insert. http://www.brettyasko.com/category/gallery-guides/01-forum-guides/